You could say Kelsy Karter likes Harry Styles.
Last month, the LA-based singer dominated the headlines after she walked into a tattoo parlor and left with a huge ink of the former One Direction singer’s face on her cheek.
Well, not quite.
The tattoo turned out to be fake, rather a calculated music marketing ploy that propelled Kelsy to online infamy: and now she’s making the most of it.
‘What U’, her latest offering, is a collaboration with Anthony Rossomando and Tony Esterly – check it out below.
Filled with the raw, scuzzy guitars of 60’s garage-rock, distinctively ferocious vocals, and antagonizing lyricism: “Said goodbye to my ex/ Are you gonna be next? / What are you gonna do?”, Karter is certainly making a name for herself, past social media punchline.