That time has come again to round-up the best music videos. This week’s offering is a hot mix of strong visual storytelling, from the bold religious imagery of Travis Scott‘s new cut, ‘Stop Trying To Be God’, to the irreverent holiday home-videos of Sports Team‘s ‘Margate’, these videos are as killer as the tracks they accompany.
Travis Scott – ‘Stop Trying To Be God’
The video for this ASTROWORLD track has just dropped and it needs to be seen to be believed. Its epic Biblical imagery on a large, cinematic scale, Scott plays various Godlike incarnations. From baptising innocent fans in the sea to riding a large dragon-like beast across the sky skyline – as well as Kylie Jenner as the Virgin Mary bathed in gold. You don’t wanna miss this one.
HALFNOISE – ‘All That Love Is’
Paramore drummer Zac Farro makes funky-pop tracks via his moniker, HALFNOISE. The video for his new track ‘All That Love Is’ is euphoric retro visuals. Think hazy green leaves and sun shimmering on the sea – which are as sugar sweet as the song’s stadium-ready chorus. All those good feels that you need for the summer.
Sports Team – ‘Margate’
You wouldn’t expect anything less than pure tongue-in-cheek humour from a Sports Team video. The visuals for the new track, ‘Margate’, are pure throwback silliness as they follow frontman Alex Rice emerging from behind various bushes and sauntering down the high street in true Alex Rice style.
Dan Lyon – ‘Gargoyle’
This Lou Smith-directed video features ethereal waves of neon oranges and pinks that cover Dan Lyon and his band as they prance around the Walpole Bay Hotel in Margate. Watch this wistful yet delicate offering with the lights down low on a warm summers evening to get the desired effect.
ALASKAALASKA – ‘Monster’
This heartbreaker of a track comes with accompanying visuals that are equally wonderful. The opening of the video sees lead singer Lucina John-Duarte playing the acoustic guitar in front of a steady hand camera. Its DIY nature brings the vibes of a jilted lover, recording their ode to heartbreak in their bedroom. The video expands as it plays with different mediums – split screen and zoom – as well rainbow coloured disco balls and confetti, as the music builds and builds to glorious heights.
