After Distributing The First NFT Music Video, Vydia Talks Future of Blockchain in Music Industry

Vydia, the leading music technology platform for independent labels, distributes first ever NFT music video with Bored Ape Yacht Club

Bored Ape #9797 from the influential NFT project, Bored Ape Yacht Club (BAYC) recently dropped the first NFT music video, an animated visual for the song ‘Delist Your Ape (2DaMoon),’ featuring hip-hop artist Reo Cragun and electronic producer Clear Eyes (aka Jeremy Lloyd of electronic duo Marian Hill). With industry heavy hitters including Future, Lil Baby, Post Malone, and Steve Aoiki buying into the popular collection, BAYC is leading the way for the music business to benefit from blockchain technology. As the first to distribute such a project, global music technology platform, Vydia, plans to enhance the relationship, so independent artists and labels can profit greatly from their digital art.

“We continue to see independent labels and artists get better access to the resources needed to be successful and NFTs are just one more revenue stream they can leverage without going to a major.”

– Roy LaManna, Co-Founder and CEO of Vydia.

The opportunity to turn large profits from the sale and resale of NFTs make them both exciting and alarming. This juxtaposition is precisely why the general public is keen to understand the practical utility NFTs will have. This project, which amassed over 1m views in just 3 days, is a great example of how NFTs can be leveraged and show how a company or individual can use the technology to expand their business or monetize their assets beyond the speculation of the resale value. It also presents intriguing opportunities for organizations and individuals to engage their audience in a way that is impactful and beneficial to both.