The focus track “Come Over” is an R&B/Pop song that describes a relatable wishful thinking moment, post-break-up, where Bea wants to remember only the good and entertain the idea of getting back together for the 100th time – a feeling she quickly sobers up from to pursue her independent empowered path. This takes the album into a healing journey with empowering anthems celebrating liberation in the second half of the story. 4 songs from the album “No Love For The Long Distance” have official music videos, with 3 already released on Bea’s YouTube channel and the 4th one for the focus track “Come Over” coming out on the same day as the album release date. The rest of the songs will all have strong conceptual visualizers that reflect the album storyline in its different phases.
The release will be supported by a thought-out content calendar covering all of Bea’s social channels, pushing the album release forward and featuring track by track interview videos with a deep dive “Behind The Long Distance”. The campaign rolls out with teaser posts starting the last week of June and extends until late August.
