Feint & DJ SALLY Launch Global Label Starsent with Cinematic Club Cut “Bloom”

UK-based electronic mainstay Feint and China’s fast-rising DJ talent SALLY unite for “Bloom”, a high-impact single that not only blends their distinct sonic worlds but also marks the debut release of Feint’s newly founded label, Starsent. Out now, the track sets the tone for a cross-cultural mission that aims to connect East and West through electronic music.

Built around haunting atmospherics and a thumping 130 BPM backbone, “Bloom” fuses Feint’s melodic sensibility with DJ SALLY’s floor-shaking precision. The drop arrives with rattling basslines, pitched vocal fragments, and tightly coiled low-end movement—club-ready and emotionally charged in equal measure.

“Bloom” introduces Starsent as a global platform: a bridge for Chinese talent to reach wider audiences, and a gateway for Western artists entering the Chinese scene. It’s a natural evolution for Feint, whose decade-long career has included over 20 Monstercat releases, 115 million+ streams, and placements in major games like Fortnite and Rocket League. For DJ SALLY—dubbed “China’s female James Hype”—it’s another step in a rapid ascent that includes landmark deals with Sony Music and Barong Family.

With “Bloom”, Feint and DJ SALLY offer a statement of purpose: collaboration without borders and a sound built for the future.

Social Media Links

Instagram: @feintdnb
Spotify: @Feint 

Instagram: @djsallymusic
Spotify: @DJSally