Justin Bieber recaps the history of celebrations for Super Bowl Ad

The singer appeared in T-Mobile’s latest ad for the upcoming Super Bowl which kicks off on Sunday.

In the satirical advert, Bieber introduces himself as a “celebration expert” and goes through how celebration came to be. Dressed in a tuxedo and thick-rimmed glasses, he tosses an American football to a caveman who then spikes it. He starts to jump in joy along with his friend and ‘cheerleaders’.



Bieber then goes through the various end zone dances such as the Shimmy, the Shake, and the Shimmy Shimmy Shake. He then goes to American football pro, Terrell Owens, who is a six-time Pro Bowl selection. Bieber describes Owens moves as “unlimited” as T-Mobile offers unlimited data.



Bieber then challenges fans to submit their own celebration dances to social media using the tag #UnlimitedMoves. He’ll then share his favorites on Monday via Twitter.

This year’s Super Bowl will have Lady Gaga at the halftime show after having her sing the national anthem last year. The 2016 show featured performances from Coldplay, Bruno Mars, and Beyoncé, which received mixed reviews as people seen Coldplay’s performance as an opening set for Beyoncé. You can decide for yourself by watching the performance below.