Getting your music heard is probably one of the biggest challenges you will face as a new musician. Traditional music promotion methods can be very expensive, which is why many musicians have resorted to using online platforms to promote their music online. As simple as it may seem, it’s not that straightforward to find a platform to share their music simply because there’s a lot out there. It can be overwhelming to choose one, and there’s no guarantee that their music will really be heard by people.
So in this blog, we will be sharing the top online platforms to promote your music online. Most of them will require you to invest in a fast and stable internet or wireless service because you’ll be uploading content, interacting with fans, and potentially live streaming. Here are our best picks:
- YouTube
Let’s start with the classic video platform that paved the way for many of the biggest names in the music industry right now. YouTube is one of the best platforms out there because you can upload as much music as you’d like and wait for people to find you. Since this is a video platform, you will need to have a creative song cover, a lyric video, or a music video. So if you want to see your music on other platforms like Sling TV, you will need to make an impact through YouTube first.
- SoundCloud
If you’re not yet ready for YouTube, you can give SoundCloud a try first. This online music platform has been a hub for raw, unfiltered music creativity for so many years now, and it has kept that reputation until today. Many would say that it’s a launching pad for up-and-coming artists because you will really see their progress as they upload their music.
It might not be as big as Spotify or YouTube, but SoundCloud is actively scouted by industry professionals that can help you get your big break. But of course, since it’s already been established for many years, there are already a lot of musicians who are also trying to make a name in the industry.
- Spotify
What better way to promote your music than directly to the ears of millions of potential fans? Spotify has millions of listeners worldwide, which means that your music can also be heard by these people and make you popular before you even know it. Even though you’re a new musician, Spotify listeners are always looking for something new to listen to. This gives your music a lot of opportunity to be heard alongside big artists in the music industry.
While competition on Spotify can be high, with a strategic approach and high-quality music, you can leverage this platform to build a loyal following and help you boost your career. Spotify requires a fast internet connection like Dish Internet for free users, while premium users can use the download option for the offline listening feature.
- Social Media Platforms
Social media giants like Facebook, Instagram, and Tiktok are also excellent platforms to share your music for free. You can either use your personal account or create a professional account where you can run ads to help build your online presence. One of the biggest benefits of using social media platforms is it gives you the ability to communicate with your fans and create a strong relationship with them. Plus, if one of your songs or videos go viral, it wouldn’t take long for you to be recognized by many – placing you one step closer to your ultimate goal as a music artist.
Wrapping Up
Strategically sharing your music online can significantly benefit you and your efforts in the long run. Thanks to these platforms, sharing music has become easier for music artists, especially independent ones who do everything by themselves. So if you’re looking for a platform to share your beautiful music, consider the platforms we’ve outlined in this blog. You can’t go wrong with those. Good luck!
